Tender Writing Tips

The “Challenge and Solution” Approach: Framing Your Tender as a Problem-Solving Partnership

Businesses planning to pursue government tenders must showcase their ability to solve complex problems and deliver value beyond the baseline requirements.

One of the most effective ways to do this is through a “Challenge and Solution” approach. This strategy reframes a tender response as a partnership, demonstrating how your organisation understands the client’s challenges and is uniquely positioned to provide the best solution.

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